Marie Gold Avani Lekhara Special Edition
A special-edition Marie Gold pack reshaped both the biscuit and packaging to mirror the exact dimensions and hit points of Paralympian Avani Lekhara's gold-medal-winning shots at Paris 2024, the brand's first redesign of its biscuit itself, launched with a film and pushed onto quick commerce.
| Brand | Britannia |
|---|---|
| Agency | Talented |
| Talent | Avani Lekhara |
| Channels | digital, in-store |
| Source | Britannia Industries |
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