Lakmé I Earned It
A campaign fronted by actor Aneet Padda for Lakmé's SPF-infused 9to5 Hya Beach Edit range, with a social-led film following a working woman's day to frame small everyday victories and self-care as things she 'earned'.
| Brand | Hindustan Unilever |
|---|---|
| Agency | Not named |
| Talent | Aneet Padda |
| Channels | digital, social |
| Source | Bollywood Hungama |
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