Skip to content
Subscribe
ExperientialIndia3 Jul 2026

Prime Day 10-year Mumbai landmark projections

To mark Prime Day's 10th year in India, Amazon lit up Mumbai's Bandra-Worli Sea Link and the Asiatic Library in its signature blue using projection mapping ahead of the July 4-6 sale, amplified by creators documenting the installations online.

BrandAmazon India
AgencyNot named
TalentNot named
Channelson-ground, digital, social
SourceSocial Samosa

More from Amazon India

CampaignTypeAgencyDate
Coolie on-package advertisingExperiential · 14 Aug 2025Experiential–14 Aug 2025
Dibbon Se Badhkar: Maha Kumbh box-bedsPurpose · 2 Feb 2025Purpose–2 Feb 2025