Meta India (Instagram, WhatsApp)
Meta India (Instagram, WhatsApp) sponsors 7 properties, mostly business, tech and industry, then film, and has 6 campaigns on record. 3 confirmed in 2026.
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Partner · Event · 2026
Diamond Partner at the event; wording as printed on the official partner page.
Gold sponsor · Event · 2026
Gold Sponsor on the official LEAP 2026 partner page.
Partner · Event · 2026
Listed on the Web Summit Qatar 2026 partner page.
Partner · Event · 2025
Diamond Partner at the event; wording as printed on the official partner page.
Media · Event · 2025
Social Media Partner at the event; wording as printed on the official partner page.
Event · 2025
Named by PIB among the 100-plus leading exhibitors at WAVES 2025. WAVES published no sponsor tiers; this is an exhibitor listing, not a named sponsorship.
Media · Event · 2024
Social Media Partner at the event; wording as printed on the official partner page.
Show 1 more
Co-branded campaign · Film · 26 Jul 2023
Zee Studios and Meta built the '#ReelWalaTrailer' for Gadar 2, a trailer cut for Instagram Reels and released on 26 July 2023 - the first Hindi film trailer made in the format - with Sunny Deol taken to Meta's Mumbai office for a live interview. Created by White Rivers Media.
Ambassadors
Talent named in Meta India (Instagram, WhatsApp)'s campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Ayushmann Khurrana | Past | 14 Oct 2024 | 14 Oct 2024 |
| Anushka Sharma | Past | 22 Jun 2023 | 22 Jun 2023 |
Campaigns
With the agency and talent where the trade press named them.
Integrated campaign · 13 Jun 2025
The India launch platform for Meta AI, built on the everyday question of what you will do today. Six regional slice-of-life films showed the assistant inside WhatsApp, Facebook and Instagram, backed by contextual YouTube ads, regional billboards in Delhi and Lucknow, and twelve creators across cities.
Agency: DDB Mudra.
Purpose · 14 Oct 2024
A safety campaign with Ayushmann Khurrana playing a wedding guest who spots guests about to be conned and talks them out of it. Run with MeitY, the Indian Cybercrime Coordination Centre and the I&B ministry, it walked through OTP, impersonation, investment and fake-loan scams and pointed at safety tools on Facebook, Instagram and WhatsApp.
Talent: Ayushmann Khurrana.
Purpose · 22 Jun 2023
WhatsApp put Anushka Sharma at the centre of a privacy push built on the idea that women open up when a friend reaches out privately. It launched alongside the Silence Unknown Callers and Privacy Checkup features and used a series of mirrored messages to push people to check in on someone.
Talent: Anushka Sharma.
Integrated campaign · 13 Oct 2022
Meta's first campaign in India to market Facebook, Instagram and WhatsApp as one company brand, a year after the rename. Four creatives told stories of young Indians using Reels and AR to chase an interest or build a business, released in phases over two months.
Agency: DDB Mudra.
Ad film · 23 Aug 2022
The India cut of WhatsApp's global privacy campaign, made by BBDO India and directed by Prakash Varma. A father and son hold an intensely personal conversation in a crowded restaurant and stadium while the crowds vanish and doors lock around them, standing in for end-to-end encryption, two-step verification and hidden online presence.
Agency: BBDO India.
Show 1 more
Integrated campaign · 11 Oct 2021
Instagram's first brand campaign in India, made with DDB Mudra, built on the idea that young people are still working out who they are. It ran for ten weeks on TV through the IPL and the T20 World Cup plus digital, outdoor and experiential, in eight Indian languages, and cast emerging Reels creators including Saurabh Ghadge, Karan Sonawane and Shayan Roy.
Agency: DDB Mudra. Talent: Saurabh Ghadge, Karan Sonawane, Meethika Dwivedi, Shantanu Dhope, Shayan Roy.
14 deals outside India and the Gulf
Rows under the same brand name abroad. Not counted in the numbers above.
In-video ad read · Podcast · 23 Jun 2026
Meta is named as a sponsor in the show notes of 1 episode on 2026-06-23, most recently 'Do the new META RANKINGS work? Is using AI a threat to UFC's ability to polish S'.
13 more rows we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
In-video ad read · Podcast · 11 Aug 2026
Meta AI is named as a sponsor in the show notes of 1 episode on 2026-08-11, most recently 'Trump Escaped in a Food Truck?! Incredible Secret Service Operation Revealed | 8'.
Integrated segment · YouTube · 2026
Meta is listed among Preston's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · 2026
Meta is listed among Unbox Therapy's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · 2026
Meta is on JoshDub's YouTube sponsor wall, carried in 2 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Integrated segment · YouTube · 2026
Meta is listed among Simplilearn's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · 2026
Meta is listed among UrAvgConsumer's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Show 7 more
Integrated segment · YouTube · 2026
Meta is listed among Fera Animations's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
In-video ad read · Podcast · 21 Sep 2025
Meta is named as a sponsor in the show notes of 1 episode on 2025-09-21, most recently 'Help your teens stay safer online with these social media tips all parents need '.
Integrated segment · YouTube · 21 Apr 2025
Meta sponsored Mully on YouTube; the most recent tracked video is 'So We Robbed Rich People In Vr…' (2025-04-21). Detected from the video by SponsorRadar, not announced.
Integrated segment · YouTube · 2025
Instagram is listed among SeanDoesMagic's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Integrated segment · YouTube · Undated
Meta is on Slogo's YouTube sponsor wall, carried in 2 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Integrated segment · YouTube · Undated
Meta is on LSToast's YouTube sponsor wall, carried in 5 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Integrated segment · YouTube · Undated
Meta is listed among BeckBroPlays's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Agencies
Credited on Meta India (Instagram, WhatsApp)'s campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| DDB Mudra | 3 campaigns | 13 Jun 2025 |
| BBDO India | 1 campaign | 23 Aug 2022 |
Marketing leadership
As reported in the trade press, with the date and the article.
Against technology & software peers
Confirmed deals only. The full technology & software leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Meta India (Instagram, WhatsApp) | 7 | 3 | 6 | Business, tech and industry | 2026 |
| Google India | 15 | 10 | 6 | Business, tech and industry | 15 Aug 2026 |
| TCS | 3 | 4 | 2 | Running and fitness | 16 Jan 2026 |
| Truecaller India | 3 | 3 | 3 | Business, tech and industry | 8 Jan 2026 |
| Aura | 0 | 2 | 4 | – | 22 Jul 2026 |
Where peers sponsor and Meta India (Instagram, WhatsApp) doesn't
| Property | Peers on it |
|---|---|
| Comic Con India | Google India |
| Kaun Banega Crorepati season 18 | Google India |
| Tata Mumbai Marathon | TCS |
| TCS World 10K Bengaluru | TCS |
| Lollapalooza India | Google India |
| Indian Premier League | Google India |
| Battlegrounds Mobile India Masters Series | Google India |
| Special Ops 2 | Truecaller India |
Questions people ask
What does Meta India (Instagram, WhatsApp) sponsor?
Meta India (Instagram, WhatsApp) has 7 confirmed sponsorship properties on record, mostly in business, tech and industry, then film, including Global Fintech Fest, LEAP, Web Summit Qatar. The latest is dated 2026.
Which agency works on Meta India (Instagram, WhatsApp)'s campaigns?
Credited on Meta India (Instagram, WhatsApp) campaigns: DDB Mudra (3 campaigns, latest 13 Jun 2025); BBDO India (1 campaign, latest 23 Aug 2022).
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