Skip to content

Cadbury Dairy Milk

FoodIndiaA Mondelez India brand

Cadbury Dairy Milk sponsors 2 properties, mostly tv and streaming, then film, and has 2 campaigns on record. 1 confirmed in 2026.

2Properties sponsored
1Confirmed in 2026
2Campaigns
2026Latest deal

5 of 5 rows on this page confirmed on their sourceHow we check

See how Cadbury Dairy Milk compares with its categoryA 20-minute teardown with Saurabh Garg, C4E: where your category spends, what is crowded, what is open.Ask for a teardownClose

We use your email only for what you ask for here. Unsubscribe or ask us to delete it any time. How we handle data.

More from Mondelez India

Cadbury Dairy Milk is a Mondelez India brand. The company and its other brands, each on its own page with its own deals.

BrandProperties2026 dealsCampaignsLatest
Mondelez India · company, all its brands431026 Mar 2026
Bournvita002Undated
Cadbury 5 Star011Undated
Cadbury Bournville001Undated
Cadbury Celebrations001Undated
Cadbury Gems001Undated
Oreo001Undated
Tang001Undated

Ads running in India

None found in India on 6 Nov 2026.

Cadbury Dairy Milk in Meta's Ad Library →

Sponsorships

Season by season, then every row newest first with what our check found on its source.

20241
20251
20261

Associate · Event · 2026

Associate; billed as special partner by MediaNews4U.

Partner · Event · 2025

Sponsor; tier not stated in the release.

Co-powered · Event · 2024

Co-powered by.

Ambassadors

Talent named in Cadbury Dairy Milk's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.

NameStatusFirst seenLatest campaign
Shah Rukh KhanPast25 Mar 202425 Mar 2024

Campaigns

With the agency and talent where the trade press named them.

Digital/social · 25 Mar 2024

A campaign that used AI to let small local businesses insert their own shopfront and name into a Shah Rukh Khan ad film, generating thousands of personalised local ads; it topped the WARC Effective 100 Rankings for 2024. Created by Ogilvy Mumbai with Wavemaker Mumbai as media agency.

Agency: Ogilvy Mumbai. Talent: Shah Rukh Khan.

S for Love

Rebrand · 20 Sep 2022

Silk changed its visual identity and packaging around a bold letter S, engraved into every cube of the bar, and launched it with a reveal video plus outdoor activations, platform partnerships, influencers and a TVC in a later phase.

Agency: Ogilvy India.

Agencies

Credited on Cadbury Dairy Milk's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.

Ogilvy India2 campaigns25 Mar 2024

Questions people ask

What does Cadbury Dairy Milk sponsor?

Cadbury Dairy Milk has 2 confirmed sponsorship properties on record, mostly in tv and streaming, then film, including Zee Cine Awards, Zee Rishtey Awards. The latest is dated 2026.

Which agency works on Cadbury Dairy Milk's campaigns?

Credited on Cadbury Dairy Milk campaigns: Ogilvy India (2 campaigns, latest 25 Mar 2024).