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Truecaller India × Special Ops 2, 2025

Brand
Truecaller India · Technology & software
Property
Special Ops 2 · JioHotstar
Tier
Co-branded campaign
Date
18 Jul 2025
Source
MediaBrief

Truecaller built a cyber-safety campaign around Kay Kay Menon's Himmat Singh from Special Ops 2, running the character-led films across digital and social. Truecaller co-founder Alan Mamedi posted the work himself.

Credits

No credits yet. The brand, agency and organiser people who made this deal can add theirs; credits appear once confirmed from a work email.

Truecaller India's other deals

1930 Ka Farak

Digital/social · 8 Jan 2026

A digital-first push to make people remember 1930, India's cybercrime helpline. It twists the Hindi phrase 'bas 19-20 ka farak hai', used to dismiss a small difference, into an argument for calling 1930 the moment something looks off. A rap film carried the number, four creators cut skits on common scams, and Truecaller added 1930 as a one-tap verified speed dial inside the app.

Talent: Abhinav Chand, Sakshi Sharma, Krishna Talesara, Anmol Khanna.

Partner · Event · 2026

Registration Partner at the event; wording as printed on the official partner page.

Goafest

Event · 2026

Appears under the 'Other Sponsors' logo grid on the Goafest 2026 sponsor page; brand read off the logo file, tier not further specified.

Ad film · 11 Mar 2025

Dialogue-free films by Talented marking live Caller ID finally working on iPhone, with Deepak Tijori and Sheeba Chaddha dancing off the relief of knowing who is calling. Body language, music and choreography carry the whole idea in place of a script.

Agency: Talented. Talent: Deepak Tijori, Sheeba Chaddha.

Partner · Event · 2025

Platinum Partner at the event; wording as printed on the official partner page.

Goafest

Partner · Event · 2025

Named among Goafest 2025's backing partners; tier not specified in the report.

Purpose · 8 Mar 2022 · Reported value 15 lakh

The Women's Day leg of Truecaller's long-running #ItsNotOk work on phone and SMS harassment, pushing women to report rather than absorb abusive calls and texts. It ran alongside a cyber-safety training programme with the Cyber Peace Foundation aimed at 15 lakh women in its first phase.

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