Swiggy × Battlegrounds Mobile India Masters Series, 2025

Digital/social · 31 Jul 2026

Swiggy's private snacks label Noice built a wordplay campaign on the similarity between 'Noice' and 'noise', releasing two digital films (including one about a technician investigating a mysterious noise behind an apartment wall) to promote its snacks, spreads, beverages and pantry range on Instamart.

Purpose · 23 Jun 2026

Confectionery brand Alpenliebe partnered with Swiggy on the 'Sweetest City Challenge', a cause campaign across more than 20 cities urging customers to greet and thank delivery partners, built on survey findings that a quarter of deliveries end without any acknowledgement.

Sports · 11 May 2026

Swiggy partnered with Snapchat to launch 'Swiggy Sixes', a real-time IPL activation using Snap's live cricket data API to trigger Snapchat ads and a 66% food discount for six minutes every time a six was hit during matches.

Festive · 10 Mar 2026

For Holi, Instamart staged a street stall that served pani puri using its high-powered water guns instead of traditional serving methods, an on-ground stunt built to go viral and highlight the water guns available on the app.

Integrated campaign · 17 Feb 2026

The 2026 edition of the Great Indian Restaurant Festival, running two months from 15 February across 40,000 restaurants in more than 60 cities. Bhuvan Bam fronted it and brought the BB Ki Vines characters Babloo, Babli and Sameer into the films, each playing a different kind of bill-conscious diner.

Talent: Bhuvan Bam.

Associate sponsor · Series · 18 Jul 2025

Swiggy was one of the 14 sponsors JioStar named for Special Ops 2 before its 18 July 2025 premiere, the largest sponsor line-up on a JioHotstar scripted original.

Ad film · 17 Feb 2025

Rishabh Pant tells a hungry friend that food will arrive in ten minutes, and the friend imagines chefs sprinting through streets tossing noodles and baking naan in a moving tandoor. The doorbell ends the fantasy. Written by Tanmay Bhat, Devaiah Bopanna, Puneet Chadha and Deep Joshi.

Agency: Moonshot. Talent: Rishabh Pant.

Integrated segment · TV show · 6 Jan 2025

Season 4 sponsor with a dedicated in-app tab selling brands featured on the show, an on-screen order placed by host Sahiba Bali in the 6 January episode, and sponsorship of the 'Bizz Quiz' inside Sony LIV's 'Be a Home Shark' feature.