Jarir Bookstore
National Day offers (عروض اليوم الوطني)
Jarir runs a stream of product Shorts for National Day discounts on phones, TVs, tablets and LEGO, valid until 4 October.
- Format
- Social film series
Saudi National Day ads 2026
The campaigns brands ran for Saudi Arabia's 96th National Day on 23 September 2026, under this year's theme عزنا بطبعنا. Watch the film and see who made it.
All Saudi National Day ads 2026
Cenomi Plus
Cenomi Plus app National Day celebration
Cenomi's mall loyalty app hosted a National Day 2026 celebration for shoppers and thanked everyone who joined in a recap film.
- Format
- Activation
Datacore
“Rooted in heritage. Driven by the future.”
The data-centre firm says it is proud to power the infrastructure shaping a nation built on heritage and progress.
- Format
- Social film
Keeta
“Bigger gatherings, bigger joy: National Day offers (لمّة أكبر فرحة أكبر)”
A dozen Shorts push Keeta's National Day deals, with vouchers up to 96 riyals and free delivery for family gatherings.
- Format
- Social film series
Jarir Bookstore
“LEGO National Day celebrations in Jarir stores”
Jarir showrooms hosted LEGO-themed National Day activities for children and families, shared as a short recap of the in-store celebrations.
- Format
- In-store activation
Netflix MENA
“Every mood has a Saudi title to match (كل مزاج له عمل سعودي يناسبه)”
Netflix marks National Day by matching viewers' moods with Saudi films and series on the service.
- Format
- Social film
Americana
“Make it green with Americana (خضرها مع أمريكانا)”
Americana took its National Day celebration to ROSHN Waterfront in Jeddah, with games and giveaways for families.
- Format
- Activation
Riyad Capital
“Our pride is our investment (عزنا باستثمارنا)”
Riyad Capital plays on the national theme with 'our pride is our investment' and app offers running until 30 September.
- Format
- Social film
National Day celebrations at Genesis showrooms
Genesis brought customers together at its Dammam showroom, and its Wallan dealer hosted chef Mona Mosly, for National Day.
- Format
- Activation
Attieh Medico
“96 Years of Pride… and a Heartbeat of Care”
The medical supplies firm marks the 96th National Day and its privilege of serving the nation.
- Format
- Social film
Mobi Industries
“National industry, a lasting impact (صناعة وطنية واثر يمتد)”
The fertiliser, detergent and plastics maker celebrates the 96th National Day and its part in local manufacturing.
- Format
- Social film
“National Day at ROSHN Front (اليوم الوطني في واجهة روشن)”
ROSHN Front in Riyadh became a National Day venue with events for visitors and residents of its Sedra community.
- Format
- Activation
Saudi Finance Company
National Day event at Al Salam Mall
The finance company ran a National Day 96 stand at Al Salam Mall, inviting visitors to learn about its products.
- Format
- Activation
Diriyah
“Pride and kin: celebrations in At-Turaif (عز وعزوة)”
Diriyah staged multi-day National Day celebrations in the At-Turaif district under its 'Pride and kin' campaign.
- Format
- Event
Visit Red Sea
“Hospitality is our nature (الحفاوة طبعنا)”
National songs, live shows and seaside gatherings at the Red Sea destination, presented as hospitality that is part of Saudi nature.
- Format
- Event
Arabian Oud
National Day 96 events (فعاليات اليوم الوطني)
Arabian Oud shared scenes from its National Day 96 events on the holiday itself, alongside a run of National Day offer clips.
- Format
- In-store activation
Pullman Zamzam Makkah
“Our pride is in our nature, at Pullman Zamzam (عزنا بطبعنا)”
The Makkah hotel dressed its spaces in Saudi heritage touches for guests over the National Day holiday.
- Format
- Activation
Riyad Bank
“Our land, home of good fortune (أرضنا دار السَعد)”
A short spot built on one line: whoever lives in or beside this land is fortunate, because Saudi Arabia is the home of good fortune.
- Format
- Film
Bank Albilad
Our pride is in our nature (عزنا بطبعنا)
Bank Albilad's spot moves from an ambitious land to the men guarding its security and a heritage passed down, under the official theme.
- Format
- Film
“This is Our Way (هذي طريقتنا)”
NEOM says the Saudi way is to learn from every step and grow stronger with every challenge, released in Arabic and English cuts.
- Format
- Film
Abdul Latif Jameel Finance
Saudi National Day 96
ALJ Finance's National Day film celebrates a homeland where ambition keeps growing and development keeps moving towards the future.
- Format
- Film
Aljabr Financing
“Through a simple door (من باب بسيط)”
A story of ambition that began through a simple door with the founding generation, which Aljabr says it helps today's Saudis continue.
- Format
- Film
Hyundai (Mohammed Yousuf Naghi)
“Today is no ordinary day (اليوم مو يوم عادي)”
Hyundai's western distributor calls National Day the story of a growing land and a people making pride with every step.
- Format
- Film
Al Majed Oud
“Its scent is Saudi (طيبها سعودي)”
Al Majed Oud recalls the nation's glories and a land whose fragrance is Saudi, posted on National Day itself.
- Format
- Social film
Alistithmar Capital
Saudi National Day 96
The investment firm celebrates a nation proud of its past, confident in its present and believing in its future.
- Format
- Social film
Al Khunaizan
“National Day 96 offers: 250 cashback per 1,000 (عروض اليوم الوطني 96)”
The air-conditioning and appliance retailer gives 250 riyals back for every 1,000 spent, with free delivery and instalments.
- Format
- Social film series
Kraa Car Rental
National Day offers (عروض اليوم الوطني)
A limited National Day lease on the 2026 Hyundai Sonata with no down payment and free window tinting.
- Format
- Social film
Saudi Pro League
“Roshn Saudi League players take the regions challenge”
For National Day 96 the league quizzes Saudi players such as Nawaf Boushal on the Kingdom's regions.
- Format
- Social film
Al Ittihad
“Representing the nation is an honour and a duty (تمثيلك للوطن، تشريف وتكليف)”
Al Ittihad's National Day film frames playing for the country as both an honour and a responsibility.
- Format
- Social film
Shams Pharmacies
“With a Saudi spirit, we are proud of our nation (بروح سعودية.. نفتخر بوطننا)”
The pharmacy chain celebrates a homeland that brought people together in affection and taught them that ambition has no limits.
- Format
- Social film
International Maritime Industries
Saudi National Day 96
IMI ties National Day to its role in building world-class maritime capability and training Saudi talent.
- Format
- Social film
Elixia Spa
Happy 96th Saudi National Day
The Riyadh spa joins the Kingdom in celebrating the 96th National Day with a short greeting.
- Format
- Social film
SABIC
“SABIC building light show (مبنى سابك)”
SABIC's Riyadh headquarters lit up with a National Day light show reminding viewers that 'our pride is in our nature'.
- Format
- Building projection
National Day at King Khalid Airport
flynas celebrated National Day with passengers in the terminal at King Khalid International Airport in Riyadh, sharing a short recap clip.
- Format
- Activation
Ford (Al Jazirah Vehicles)
“Biggest car-club gathering for National Day (أكبر تجمع للأندية)”
The Ford dealer gathered car clubs at Euro complex in Riyadh for a National Day 96 meet, with a Mustang club event in Al Ahsa.
- Format
- Event
“Higher (فوق)”
Salam's National Day song celebrates out loud a country whose pride always sits 'on top', with a short 'Saudi is on top' cutdown.
- Format
- Song film
Bank AlJazira
Saudi National Day 2026
Bank AlJazira's 90-second National Day film for the 96th anniversary, released on its official channel the day before the holiday.
- Format
- Film
Saudi National Day: Built different (ما نشبه غيرنا)
The miner links Saudi Arabia's mineral wealth to its people's ambition, closing on the line that Saudis are built like no one else.
- Format
- Film
Saudi Energy
“As long as Saudi energy is thunder and lightning (دام السعودي طاقته برق ورعود)”
The utility's National Day song turns its energy business into a metaphor: Saudi drive strikes like thunder and lightning and knows no limits.
- Format
- Song film
ACWA
“Our promise is our word, loyalty is our nature (وعدنا كلمة، والوفا طبعنا)”
ACWA ties its delivery record to a national trait, presenting keeping one's word and loyalty as part of the Saudi character.
- Format
- Film
Saudi Tadawul Group
“Every Movement Has a Rhythm (لكل حركة إيقاع)”
The exchange group celebrates 96 years of development as a nation moving in rhythm, led by vision and an ambitious people.
- Format
- Film
Diriyah
“Pride and kin (عز وعزوة)”
Diriyah's National Day ad retells King Abdulaziz's return to Najd through narration and his own verses, ending on the unification ride.
- Format
- Film
Expo 2030 Riyadh
Saudi National Day
Expo 2030 Riyadh celebrates a nation built by determination and achievements made by ambition, looking ahead to hosting the world.
- Format
- Film
“Our Pride is in Our Hospitality (عزّنا بحفاوتنا)”
The new national airline casts Saudi hospitality as the value it will carry to every destination, playing on the official 'our pride' theme.
- Format
- Film
Saudia Cargo
“In our pride, we have a role (في عزّنا لنا دور)”
Saudia Cargo staff voice a message of pride and show the daily roles through which they carry the Kingdom's ambition to the world.
- Format
- Film
“From the purest land, our story began (من أطهر بقاع الأرض.. بدت حكايتنا)”
flynas traces the national story back to the holy land where it began, tagging it with the 2026 theme 'our pride is our nature'.
- Format
- Film
Tanmiah
“Generosity is our nature (الكرم طبعنا)”
The poultry producer celebrates Saudi generosity as an inherited trait seen in every dish a host serves, teased days earlier with a mystery clip.
- Format
- Film
Keeta
“All these doors have Saudi as their address (كل هالبيبان للسعودية عنوان)”
The delivery app knocks on doors across the country: behind each one is a trait that marks Saudis, and all of them share one address.
- Format
- Film
Assaf
“None but Mohammed is our pride (ما سوى محمد فخر)”
The perfume brand's song rallies the flag and every region of the Kingdom behind the Crown Prince, from Assaf to a proud nation.
- Cast
- Fahad Al-Awadhi
- Format
- Song film
“Long live your pride and your impact (دام عزك وأثرك يا وطن)”
Bupa Arabia says the good in Saudis inspires others and its impact lasts, because Saudis are 'influential by nature'.
- Format
- Film
Dr. Sulaiman Al Habib Medical Group
“A lasting impact, a glory in the making (أثر يمتد ومجد يصنع)”
The hospital group traces a journey from the cradle of heritage to a sky-high vision, wishing the country lasting pride.
- Format
- Film
Petromin BAIC
Saudi National Day
BAIC's Saudi distributor celebrates a nation with boundless ambition whose achievements are written by its own people's vision.
- Format
- Film
Hyundai (Almajdouie)
“Memories lead us (تقودنا الذكريات)”
Hyundai's eastern and central distributor says every Saudi road holds a memory, and a Hyundai makes each memory more special.
- Format
- Film
Wejnad Real Estate
“Sword of Al-Mustafaq song (أغنية سيف المصطفق)”
Wejnad Real Estate dedicates an epic National Day song to the Saudi people and leadership, praising the nation's heights of glory.
- Format
- Song film
Al Othaim Developments
Our pride is in our nature (عزّنا بطبعنا)
The developer says it draws its ambition from the nation's character: firm resolve, constant achievement and limitless ambition.
- Format
- Film
Janoubco
“From dream to achievement (من الحلم إلى الإنجاز)”
Janoubco's 69-second National Day 96 film follows the country's path from dreaming big to delivering, under the title 'from dream to achievement'.
- Format
- Film
Al Manea
Saudi National Day 96
The electronics retailer says generosity is in Saudis' nature and love of the homeland lives in them, for the 96th National Day.
- Format
- Film
NEOM Green Hydrogen Company
Saudi National Day 2026
NGHC says every inspiring journey starts with a clear goal, and its own begins in a nation rich in nature and ambition.
- Format
- Film
KAUST
“Our Pride Lies in Our Nature (عزنا بطبعنا)”
KAUST matches the identity's six traits to six of its own researchers, showing courage, vision and generosity through their work for the Kingdom.
- Agency
- KAUST Global Branding and Communications (in-house)
- Format
- Film
Nesma & Partners
“One Nation's Ambition… Built Together”
The contractor presents its projects as part of the Kingdom's growth and draws on national strength to build a more ambitious future.
- Format
- Film
National Day offer (عرض اليوم الوطني)
Buy one, get the second free: Burger King's 12-second National Day spots run in four versions in the week before the holiday.
- Format
- Social film
Salla
“National Day offer: 50% for the first time (عرض اليوم الوطني)”
The e-commerce platform offers merchants half price on yearly Pro or Plus plans with code ND96, its first 50% deal.
- Format
- Social film
Saudi National Day 96 (سامسونج | اليوم الوطني السعودي 96)
Samsung's Short says on National Day every detail feels different: joy brings people together and generosity reflects Saudi roots.
- Format
- Social film
GMC
Happy Saudi National Day
GMC Arabia greets Saudi Arabia on its National Day with a short vertical clip built around the Yukon Denali SUV.
- Format
- Social film
Kia (Al-Ahlia)
“Moving with a nation that never stops (نمضي مع وطنٍ لا يتوقف)”
Kia's Saudi distributor pairs a National Day greeting with cashback up to 28,000 riyals, zero down payment and a free oil service.
- Format
- Social film series
Al Hilal
“A homeland we are proud of every day (وطن نفخر به كل يوم)”
Al Hilal's National Day clip celebrates a homeland the club is proud of every day.
- Format
- Social film
Dallah Albaraka
“Future Geniuses graduates (نوابغ المستقبل)”
Timed to National Day, Dallah Albaraka celebrates this year's graduates of its Future Geniuses programme for young Saudis.
- Format
- Social film
Saudi Mining Services (Esnad)
“A nation of metal: its wealth in its land, its worth in its people (معدن وطن)”
From a land rich in minerals came a people rich in character: the mining services firm's National Day spot.
- Format
- Social film
Fujistar
Saudi National Day 96
Fujistar celebrates the pride, heritage and future vision of Saudi Arabia on its 96th National Day.
- Format
- Social film
FIB (Al Oula Insurance Brokerage)
Saudi National Day 96
The insurance broker celebrates a nation it trusts in and is proud to be part of.
- Format
- Social film
AKDITAL
Saudi National Day 96
The hospital group's short greeting celebrates a nation proud of its values and moving towards its vision.
- Format
- Social film
GO Telecom
“A bond passed down the generations (صلة تتوارثها الأجيال)”
GO Telecom frames national belonging as a connection handed from one generation to the next, echoing its own business of keeping people linked.
- Format
- Film
STC Bank
“Pride and prestige (عز ومهابة)”
STC Bank releases a full National Day song whose refrain insists no voice rises above Saudi Arabia's, set to sweeping patriotic visuals.
- Format
- Song film
flyadeal
Saudi National Day
flyadeal's crews filmed real moments to tell Saudi Arabia's story through the eyes and ambitions of its own people.
- Format
- Film
Suncola
“From pride to glory (من العز للأمجاد)”
Suncola teams up with music producer Al9inE for a National Day track and film saying the Saudi story still has much left to write.
- Cast
- Al9inE
- Format
- Film
Luna
“A nation we are proud of (وطنٌ نفخر به)”
Luna's National Day film is a spoken tribute to a homeland of safety and plenty where every new generation's dreams have no limits.
- Format
- Film
Amazon.sa
“The palm is our symbol (النخلة رمزنا) #HugAPalmTree”
Amazon Saudi invites people to hug a palm tree, the national emblem, as a way of showing love for the tree and the country.
- Format
- Film
Tawuniya
“Land of safety and miracles (بلاد الأمن والمعجزات)”
The insurer salutes Saudi Arabia as a land of security and achievements that once looked impossible, in a one-minute National Day spot.
- Format
- Film
Petromin Nissan
“On a land that unites us (على أرضٍ تجمعنا)”
Nissan's Saudi distributor celebrates a land that brings people together and roads that carry their dreams towards the future.
- Format
- Film
SASCO
“From here the story began (من هنا بدأت الحكاية)”
SASCO's roadside stations frame every Saudi road as a story of homecoming, dreams and progress, all under one flag.
- Format
- Film
MBC Shahid
“We inherited it as action (ورثناها فعل)”
Shahid's song says Saudi values are lived in actions, with a follow-up reuniting actors Turki Al-Yousef and Taraf Al-Obaidi.
- Cast
- Turki Al-Yousef, Taraf Al-Obaidi
- Format
- Song film
Al Hazm Real Estate
“Tam Tam (تم تم)”
The developer releases a playful bilingual Arabic-English song built on the word 'tam', wishing the homeland many happy returns.
- Format
- Song film
Al Qarat Complex
“On pride we rose (على العز أعتلينا)”
The Medina shopping complex released its own National Day 96 song, 'On pride we rose', on its YouTube channel.
- Format
- Song film
Virgin Mobile KSA
“Our traits are Saudi (أطباعنا سعودية)”
A run of Shorts names Saudi traits, giving and coming to help, as 'our nature', and ties them to Switch plans 'tailored to our nature'.
- Format
- Social film series
Shawarmer
“National Day medals and 96-halala offers (وسام الأصالة)”
Shorts award weekly 'medals' for Saudi traits like authenticity and generosity, each unlocking an offer, plus items for 96 halalas.
- Format
- Social film series
Chicken Balalm
National Day offers (عروض اليوم الوطني)
The chicken chain announces its National Day offers have officially started, in a short promo on its channel.
- Format
- Social film
IKEA Saudi
“Celebrating Saudi. Celebrating every home.”
IKEA's bilingual Shorts bring the National Day festive spirit into every home with green-themed decor.
- Format
- Social film
Celebrate National Day with Petromin Express
Discounted oil changes and a free gift at Petromin Express centres, running until 26 September.
- Format
- Social film
“National Day plan and 966 SAR offer (بطموح وطنّا نكبر)”
Shorts lay out Qiddiya City's National Day programme and a 966-riyal ticket offer for the 23 September celebrations.
- Format
- Social film
BOUNCE
“National Day plans sorted for 96 SAR”
An hour of jumping plus an ICEE for 96 riyals at BOUNCE Solitaire in Riyadh from 23 to 26 September.
- Format
- Social film
Sports Boulevard
“A nation that grows in us (وطن يكبر فينا)”
Riyadh's Sports Boulevard marks National Day with a short film on a homeland that grows inside the people who live in it.
- Format
- Film
Tahakom
Saudi National Day 96
Everywhere you look there is a new project, a changed place or a fresh achievement; Tahakom says that is normal in a nation racing time.
- Format
- Film
Half Million
“A sword whose pride we inherited (سيفٍ ورثنا عزّه)”
The coffee chain builds its film around Rugban, the favourite sword of founder King Abdulaziz, as a symbol of inherited pride.
- Format
- Film
Al Romansiah
“Our ranks are one (صفنا واحد)”
The Saudi restaurant chain releases a nearly five-minute anthem about a united people standing in one line behind the green flag.
- Format
- Song film
LAVERNE
“Peak of pride 96 (سنام العز)”
The perfume house partners with Rashed Al Majed on a National Day song whose voice 'rings out with glory' for the homeland.
- Cast
- Rashed Al Majed
- Format
- Song film
Damanat
“The nation is a home that holds us (الوطن بيت يحتوينا)”
Damanat describes the homeland as a house where glory began, where Saudis grew up and where their dreams grew with them.
- Format
- Film
Aldrees
“Not a place we live in, a nation we grow with (مو مكان نسكنه وطن نكبر به)”
The fuel-station operator says Saudi Arabia is not just where people live but a nation that grows with them, followed by a holiday greeting film.
- Format
- Film
MBC Group
“Saudi is our home, and love brings us together (السعودية هي دارنا.. وبالحب تجمعنا)”
MBC marks National Day and its 35th year with a song welcoming visitors 'from wherever you are', even from space, plus on-air idents.
- Format
- Song film
National Water Company
“Our land's dialect is music (ديرتنا لهجتها موسيقى)”
NWC celebrates the Kingdom's many regional dialects as one shared music, in a song performed by Ayed.
- Cast
- Ayed
- Format
- Song film
Knowledge Economic City
Saudi National Day Film 2026
Knowledge Economic City celebrates the Kingdom's journey and restates its plan to build a more vibrant, connected Madinah.
- Format
- Film
Golden Dallah
“Long live your pride, O homeland (دام عزك يا وطن)”
The serviced-apartments brand salutes a nation built from sand into a civilisation by hands still building its future.
- Format
- Social film
Al Madan Telecom
National Day 96 offers (عروض اليوم الوطني 96)
The Eastern Province phone retailer shows its National Day 96 deals in a short promo.
- Format
- Social film
Albassami International
“From Diriyah of glory (من درعية المجد)”
The logistics group's verse traces Saudi authenticity from Diriyah to a nation rising like shining towers.
- Format
- Social film
First Projects Holding
Saudi National Day 96
First Projects Holding posted a 90-second bilingual National Day 96 film on its YouTube channel, tagged with the anniversary hashtags.
- Format
- Social film
King Salman Park
“A living home in a living nation (موطن حي في وطن حي)”
King Salman Park presents its green spaces growing in the heart of Riyadh as a living home inside a nation that keeps moving forward.
- Format
- Film
Kinza
“Natural because it's Saudi (طبيعي لأنه سعودي)”
The local cola leans on its made-in-Saudi status, saying its pride is simply natural because it comes from this land.
- Format
- Film
speedi
National Day offers (عروض اليوم الوطني 96)
The grocery app says it rushes to help like a Saudi would, with up to 50 riyals off monthly shopping using code ND96.
- Format
- Social film
Caza Souq
“96 products for 96 SAR (96 منتج بـ 96 ريال)”
The online store sells 96 products at 96 riyals each for National Day, until 24 September.
- Format
- Social film
“Her love never cuts out (محبتها ما تنقطع)”
Mobily borrows its network promise for a love letter to the country: affection for Saudi Arabia, like the signal, never drops.
- Format
- Film
barq
“Saudi never runs out of room (على السعودي ما تضيق)”
The fintech barq commissions a chorus anthem about Saudis never being cornered, saluting King Salman and the Crown Prince.
- Format
- Song film
SABIC
“A nation pulsing with strength (وطن ينبض بالقوة)”
SABIC's National Day film celebrates a country beating with strength and a people proud to belong to it.
- Format
- Film
“One nature, called pride (طبعنا واحد.. اسمه العز)”
Six short stories of art, creativity, authenticity, resolve, knowledge and generosity add up to one shared Saudi nature: pride.
- Format
- Film
New Murabba
“Stances and deeds (وقفات وفعول)”
New Murabba reads Saudi history as stands taken, the present as deeds done and the future as an unbroken promise of giving.
- Format
- Film
Matarat Holding
“Timeless glory (المجد التليد)”
The airports holding company releases a song by Rami Abdullah celebrating Saudi skies and airports as meeting points for the world's peoples.
- Cast
- Rami Abdullah
- Format
- Song film
SAR (Saudi Arabia Railways)
“A vision that foresaw good (رؤية عيّنت خير)”
Saudi Arabia Railways' three-minute National Day film celebrates Vision 2030 as a vision that saw good things coming and delivered them.
- Format
- Film
Amazon.sa
“National Day deals, 20–30 September (عروض اليوم الوطني)”
Shorts about decorating in green, party favours for guests and gifts for coffee lovers push Amazon's National Day sale and bank discounts.
- Format
- Social film series
“From a rich heritage to a culture that keeps evolving”
Centrepoint celebrates Saudi traditions carried forward through fashion, plus a Njoud edit with Splash and Babyshop National Day looks.
- Format
- Social film
Flyin.com
“96 years of pride: make your celebration a trip (96 عام من العز)”
The travel site suggests spending National Day rediscovering Saudi cities and nature, with 10% off domestic trips.
- Format
- Social film
Mobilawy
Celebrate the 96th National Day with Mobilawy
The phone retailer marks the 96th National Day with a short promotional clip on its channel.
- Format
- Social film
BSF (Banque Saudi Fransi)
“Two swords and a palm (سيفين ونخلة)”
BSF backs a book documenting the history of the national emblem, the two swords and palm, with a teaser and a film.
- Format
- Social film
“Connected by our pride, our customs and each other (بعزّنا.. بعاداتنا.. ببعضنا.. متصلين)”
stc ties the 96th National Day to connection: Saudi pride, customs and family bonds shown as the threads that keep people linked.
- Format
- Film
Zain KSA
“Saudis (سعوديون)”
A choral anthem built on the word 'Saudis', praising the people's dreams, faith and manners as the things that make the nation.
- Format
- Song film
eXtra
“A nation's story, a lifelong bond (حكاية وطن.. وعِشرة عمر)”
The electronics retailer says Saudis inherited pride, kindness and generosity, and positions eXtra as a small part of the country's shared story.
- Format
- Film
UltraLight
“Our pride is our ambition (عزنا بطموحنا)”
The lighting retailer recalls 30 years of lighting Saudis' way until they reach their dreams, for the 96th National Day.
- Format
- Film
Wister
“National Day meal for 23 SAR (وجبة اليوم الوطني ب٢٣ ريال)”
The fried-chicken chain prices its National Day meal at 23 riyals, a nod to 23 September, across a series of short clips.
- Format
- Social film
Max celebrates Saudi National Day
Max says Saudi identity has always been rooted in where its people come from, from heritage to today's achievements.
- Format
- Social film
National Agricultural Services (AgriServ)
“Our pride is our land's renaissance (عـزّنا بنهضـة أرضنـا)”
The agricultural services company ties national pride to the revival of the country's farmland in a one-minute National Day 96 clip.
- Format
- Social film
Osool Real Estate
Saudi National Day 96
The integrated real estate developer posted an 80-second National Day 96 film on its YouTube channel ahead of the holiday.
- Format
- Social film
SAB
“A nation racing against time (وطن يسابق الزمن)”
SAB salutes a country moving faster than time, whose achievements tell the stories of generations, and pledges to keep pace with it.
- Format
- Film
“The resolve of its men (عزوم رجالها)”
Aramco sets a Nabati poem about founder King Abdulaziz and the loyalty of Saudi men to a four-minute cinematic film of unity and strength.
- Format
- Film
Ithra
“We Are All You, Oh Homeland (كلُّنا أنتَ يا وطنْ)”
Aramco's cultural centre Ithra releases a classical-Arabic anthem sung by Ayed, pledging the people's devotion to the homeland and its green flag.
- Cast
- Ayed
- Format
- Song film
Manga Productions
“We draw and we achieve (نرسم ونحقق)”
Manga's anime-style film celebrates Saudi innovations and young talent, alongside a remake of the National Guard song 'Ya Rayaheen Al Jazeera'.
- Production
- Manga Productions
- Format
- Animated film
Petromin Nissan
“On National Day, the start is on us (في اليوم الوطني، خل البداية علينا)”
Buy a new Nissan and Petromin pays the first three instalments, a limited National Day offer.
- Format
- Social film
“A nation with a taste (وطن له طعم)”
Almarai says Saudi coffee learned its flavour in the majlis and laban its purity from Saudi kindness, so the country's taste lives in its people.
- Format
- Film
Maestro Pizza
“Distinctive (فارقة)”
Maestro Pizza's three-minute National Day film celebrates what makes the country stand apart, under the hashtag 'distinctive'.
- Format
- Film
“Sing and rejoice, O homeland (يا وطن اطرب وغن)”
The mall operator commissions singer Rashed Al Fares for a National Day song about a nation whose dreams are certainties.
- Production
- Makana
- Cast
- Rashed Al Fares
- Format
- Song film
Popeyes
“National Day Box for 96 SAR (بوكس اليوم الوطني بـ96 ريال)”
Popeyes celebrates the 96th National Day with a sharing box priced at 96 riyals for a limited time.
- Format
- Social film
Ford (Al Jazirah Vehicles)
“Our pride is in our nature, our generosity adds to the ride (عزّنا بطبعنا، وكرمنا يزيد فرحة المشوار)”
Ford's Saudi dealer offers three gifts worth up to 8,300 riyals with any 2026 Ford for National Day 96.
- Format
- Social film
Quick Lane
Celebrate the 96th National Day with Quick Lane
Half-price oil and filter changes, 25% off extra labour and a free check-up at Quick Lane for National Day.
- Format
- Social film
Tayseer Finance
“National Day 96 financing offer (عرض تمويل اليوم الوطني 96)”
Cash financing with no admin fees for the first 96 customers, under the line 'our nation is precious, our generosity high'.
- Format
- Social film
Nadec
“From our land and its bounty (من أرضنا وخيراتنا)”
Nadec tells its own story as the country's: starting from the land, harvesting its bounty and investing in a future driven by young Saudis.
- Format
- Film
Sadeef
Our pride is in our nature (عزنا بطبعنا)
Sadeef celebrates a country that grows with its people's ambitions, where life keeps widening and dreams move towards a chosen future.
- Format
- Film
Al Ezz Oud
“The Seven Miracles for 196 SAR and 2+1 (السبع المعجزات)”
The perfumer runs dozens of National Day clips for a seven-fragrance 'Seven Miracles' set at 196 riyals and a buy-two-get-one deal.
- Format
- Social film series
Jarir Bookstore
“I am Saudi (أنا سعودي)”
Jarir's National Day song repeats one chant, 'I am Saudi', declared in private and in public, around a love of the most precious homeland.
- Format
- Song film
Tamkeen Stores
“Our pride is in our nature, and our offers are different (عزّنا بطبعنا وعروضنا بطبعها غير)”
The appliance retailer adds up to 20% extra off with no cap, on top of 10–50% discounts, through National Day.
- Format
- Social film series
iCAUR
Celebrate Saudi National Day!
The new car brand offers its first 100 V27 buyers 4,500 riyals off as a National Day launch deal.
- Format
- Social film
“Our pride is in our heritage (عزّنا بتراثنا)”
A limited-edition cup plus three Saudi artists travelling to the ibex, Sadu weaving and Najdi architecture to make new work from heritage.
- Agency
- IMPACT BBDO
- Cast
- Moath Alofi, Noura Binsaidan, Heba Ismail
- Format
- Social film series
“Play brings us to life, and the nation keeps us safe (اللعب يحيينا والوطن يحمينا)”
Qiddiya pairs its play-and-entertainment promise with national security, saying play keeps Saudis alive while the nation keeps them safe.
- Format
- Film
“Proud of our industry, rising with our identity (نعتز بصناعاتنا ونسمو بهويتنا)”
Lucid's Middle East arm links its Saudi-made cars to national identity, celebrating limitless ambition under the #CompromiseNothing tag.
- Format
- Film
Bath & Body Works
“Saudi is our pulse, its pride our scent (السعودية نبضنا، وفخرها عطرنا)”
Bath & Body Works launches National Day fragrances inspired by Saudi heritage, pride and fond memories for the 96th anniversary.
- Format
- Film
Ibraq
“Prices that need no haggling (أسعار ما تحتاج مكاسره)”
For National Day 96 every fragrance on the perfumer's National Day list drops to 96 riyals, so there is nothing to haggle over.
- Format
- Social film
Al Manea
“Save more on National Day (وفر أكثر في اليوم الوطني)”
An instant 96-riyal voucher for every 499 riyals spent, plus interest-free instalments, in Al Manea's National Day offer.
- Format
- Social film
Newmax Jeddah
“National Day collection (كولكشن اليوم الوطني)”
The Jeddah fashion store shows its green National Day dresses and outfits ahead of the holiday.
- Format
- Social film
Changan
“Take your car now, pay next year (خذ سيارتك الآن وادفع العام القادم)”
Changan's Saudi distributor runs model-by-model National Day clips offering four instalments paid and payments starting next year.
- Format
- Social film series
Redtag
“National Day collection (تشكيلة اليوم الوطني)”
Redtag launches a National Day clothing collection for 'every proud moment', in stores and online.
- Format
- Social film
Aya
“Aya: its nature is your nature (آيا طبعها من طبعكم)”
Aya argues some things are learned but some traits are there from the start, and its character comes from its Saudi users'.
- Format
- Film
Victory Saudi
“Every ambition has a destination (لكل طموح وجهة)”
On the nation's roads, ideas move and businesses grow; Victory Saudi salutes everyone building tomorrow through their work.
- Format
- Social film
Optical Club
“Always for the nation, always like this (دايم للوطن، دايم كذا)”
Instead of a new promo, Optical Club jokes that its everyday prices already make National Day 'no big deal', in TikTok-led films.
- Agency
- Freedom
- Production
- Pause Films
- Director
- Chndy
- Format
- Social film
eyewa
“We See Tomorrow (شايفين بكره)”
The eyewear retailer and singer Abu Hamdan release a National Day song about pride in Saudi identity and a future the country can already see.
- Cast
- Abu Hamdan
- Format
- Song film
Shawarmer
“We are Tuwaiq (حنا طويق)”
A defiant song film comparing Saudis to the Tuwaiq escarpment, backed by a month of 'medal' challenges and 96-halala offers on social.
- Agency
- DNA Studio, Muqallat
- Production
- DNA Studio
- Director
- Majed Al-Issa
- Format
- Song film
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