You Don't Have To
Tuborg's global platform against hustle culture and social-media perfection, built on the insight that 40% of young adults live with anxiety from being 'always on'; the India rollout ran across digital, social and outdoor.
| Brand | Carlsberg India |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | digital, social, OOH |
| Source | Carlsberg India |
More from Carlsberg India
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Live the MiracleSponsorship activation · 27 Oct 2025 | Sponsorship activation | – | 27 Oct 2025 |