Bill Half. Party Full.
The 2026 edition of the Great Indian Restaurant Festival, running two months from 15 February across 40,000 restaurants in more than 60 cities. Bhuvan Bam fronted it and brought the BB Ki Vines characters Babloo, Babli and Sameer into the films, each playing a different kind of bill-conscious diner.
| Brand | Swiggy |
|---|---|
| Agency | Not named |
| Talent | Bhuvan Bam |
| Channels | digital, social |
| Source | MediaNews4U |
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