#NotJustMoms
A brand film arguing that raising children is a shared job rather than the mother's alone, fronted by Tulsi from Kyunki Saas Bhi Kabhi Bahu Thi brought back in a new light. It premiered at FICCI Frames 2025 ahead of a fireside chat with Ekta Kapoor and Smriti Irani marking 25 years of the show.
| Brand | Star Sports |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | TV, digital, social |
| Source | MediaNews4U |
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