The Signature Surprise
Launch film for Motorola Signature, built around a staged activation at Jio World Drive in Mumbai where a motionless brand representative comes alive when a shopper says 'Hello Moto Signature', triggering live music, tailoring and fine-dining services that dramatise the Signature Club privileges.
| Brand | Lenovo / Motorola India |
|---|---|
| Agency | Schbang |
| Talent | Not named |
| Channels | digital, social, on-ground |
| Source | MediaNews4U |
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