Alcazar name-reveal OOH teaser
A thirty-day large-format outdoor teaser across Delhi, Mumbai, Bangalore, Chennai and Hyderabad that did nothing but announce the SUV's name, playing on alcazar as the Spanish word for palace with palace-styled site innovations. Concept by Innocean Worldwide India, media planning and execution by Laqshya Media Group.
| Brand | Hyundai India |
|---|---|
| Agency | Innocean India |
| Talent | Not named |
| Channels | OOH |
| Source | MediaNews4U |
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