Sicko Leave
Ahead of Travis Scott's Circus Maximus show at Mahalaxmi Racecourse, BookMyShow Live built a 'Sicko Leave Generator' microsite that wrote fans personalised, tongue-in-cheek leave applications to share on social, riding the trend of theatrical leave requests.
| Brand | Bookmyshow |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | digital, social |
| Source | exchange4media |
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