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Ad filmIndia11 Feb 2025

Peak insurance season product films

A set of comic product films by Havas CX India timed for the February-March tax-saving rush: a haggling auto passenger, an art buyer hunting a bargain, a fortune-telling parrot and a failed fireman are each told there is a better way to grow money and sent to a Bandhan Bank branch to ask about Bandhan Life plans. Ran on social, OTT and brand tie-ups.

BrandBandhan Life
AgencyHavas CX India
TalentNot named
Channelsdigital, social, OTT
Sourceexchange4media