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LaunchIndia7 Feb 2026

Arrow womenswear capsule with Khushi Kapoor

A digital-first, e-commerce-only limited capsule pitched as a work-to-weekend wardrobe. Khushi Kapoor wears the key pieces, with her pet written into the shoot to sell the comfort angle.

BrandU.S. Polo Assn
AgencyNot named
TalentKhushi Kapoor
Channelsdigital, social
SourceMediaNews4U

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