Change is in the Air
The brand platform for the airline's 2026 transformation year, pointing at the renewed fleet, new menu, refurbished lounges and digital touchpoints that passengers were already seeing, and closing on the line that this is Air India now.
| Brand | Air India |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | TV, digital, OOH |
| Source | exchange4media |
More from Air India
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Raksha Bandhan 2026 onboard rakhi driveExperiential · 27 Aug 2026 | Experiential | – | 27 Aug 2026 |
| Xpress Wali Baat HaiIntegrated campaign · 14 May 2026 | Integrated campaign | – | 14 May 2026 |
| Kevin Pietersen Hindi monologue for London flightsDigital/social · 25 Feb 2026 | Digital/social | – | 25 Feb 2026 |
| The Premium You DeserveIntegrated campaign · 14 Feb 2026 | Integrated campaign | – | 14 Feb 2026 |
| There is an Air About IndiaIntegrated campaign · 31 May 2025 | Integrated campaign | McCann Worldgroup India | 31 May 2025 |
| India Takes Flight sonic identityRebrand · 1 Mar 2024 | Rebrand | McCann Worldgroup India | 1 Mar 2024 |
| Wings of ChangeIntegrated campaign · 31 Jan 2022 | Integrated campaign | – | 31 Jan 2022 |
