Wings of Change
The takeover campaign the Tata Group ran the week it took the airline back, using newspaper jacket ads and social posts to promise passengers that the carrier that had been the wings of a nation would now be the wings of its future.
| Brand | Air India |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | print, digital, social |
| Source | MediaNews4U |
More from Air India
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Raksha Bandhan 2026 onboard rakhi driveExperiential · 27 Aug 2026 | Experiential | – | 27 Aug 2026 |
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| Kevin Pietersen Hindi monologue for London flightsDigital/social · 25 Feb 2026 | Digital/social | – | 25 Feb 2026 |
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