#YeAkelaHiKaafiHai
Three digital films with Farhan Akhtar for the ABSLI Super Term Plan, each built around one feature: multiple plan options, return of premium, and cover that continues even if up to twelve premiums are missed. Digital-first on YouTube, with wider amplification planned.
| Brand | Aditya Birla Sun Life Insurance |
|---|---|
| Agency | Not named |
| Talent | Farhan Akhtar |
| Channels | digital |
| Source | Exchange4media |
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