Aditya Birla Sun Life Insurance
Aditya Birla Sun Life Insurance has 2 campaigns on record and no confirmed sponsorships yet.
2 of 2 rows confirmed on their sourceHow we check
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Ambassadors
Talent named in Aditya Birla Sun Life Insurance's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Farhan Akhtar | Current | 21 Aug 2025 | 21 Aug 2025 |
Campaigns
With the agency and talent where the trade press named them.
Launch · 21 Aug 2025
Three digital films with Farhan Akhtar for the ABSLI Super Term Plan, each built around one feature: multiple plan options, return of premium, and cover that continues even if up to twelve premiums are missed. Digital-first on YouTube, with wider amplification planned.
Talent: Farhan Akhtar.
Ad film · 16 Nov 2024
Retirement-planning brand campaign that flips the childhood question 'bade hoke kya banoge' into 'boodhe hoke kya banoge', with three films urging people to plan early for a fulfilling old age. Ran on TV, YouTube, OTT and digital, with outdoor and regional print support.
Against banking & finance peers
Confirmed deals only. The full banking & finance leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Aditya Birla Sun Life Insurance | 0 | 0 | 2 | – | 21 Aug 2025 |
| IDFC FIRST Bank | 9 | 5 | 3 | Running and fitness | 2026 |
| SBI | 8 | 8 | 13 | Business, tech and industry | 17 Jun 2026 |
| Kotak Mahindra Bank | 7 | 1 | 12 | Kabaddi, hockey, tennis and more | 7 Jul 2026 |
| HSBC India | 9 | 2 | 2 | Music | 2026 |
Where peers sponsor and Aditya Birla Sun Life Insurance doesn't
| Property | Peers on it |
|---|---|
| Global Fintech Fest | SBI, HSBC India |
| Antaragni | IDFC FIRST Bank, SBI |
| International Film Festival of India (IFFI), Goa | SBI |
| Jaipur Pink Panthers | IDFC FIRST Bank |
| Punjab Kings | Kotak Mahindra Bank |
| Bengaluru Bulls | Kotak Mahindra Bank |
| Dubai Rugby Sevens | HSBC India |
| Kaun Banega Crorepati season 17 | SBI |
Questions people ask
Who are Aditya Birla Sun Life Insurance's brand ambassadors in 2026?
Campaigns since April 2025 feature Farhan Akhtar. This comes from campaign credits in the trade press, not from endorsement contracts.
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