Nissan
Nissan sponsors 9 properties, mostly kabaddi, hockey, tennis and more, then football, and has 4 campaigns on record.
12 of 18 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Kit supplier · Team · 2025
Kit supplier of Yokohama F. Marinos, 2025–present. Listed for the 2025 season.
Official partner · Event · 2024
"Driven by" partner of the India leg.
Shirt sponsor · Team · 2023
Front-of-shirt sponsor of Club Necaxa, 2023–present.
Official partner · Event · 2023
Listed under "PARTNERS" on the ICC Men's Cricket World Cup 2023 partner wall.
Shirt sponsor · Team · 2018
Front-of-shirt sponsor of Nashville, 2018–2019.
Shirt sponsor · Team · 2007
Front-of-shirt sponsor of Club Tijuana, 2007–2010.
Show 2 more
Shirt sponsor · Team · 1992
Front-of-shirt sponsor of Yokohama F. Marinos, 1992–present.
Shirt sponsor · Team · 1983
Front-of-shirt sponsor of AEK Athens, 1983–1985.
4 more rows we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
Integrated segment · YouTube · 23 May 2026
Nissan sponsored Abroad in Japan on YouTube; the most recent tracked video is 'How Far Can I Drive From Tokyo In A Day?' (2026-05-23). Detected from the video by SponsorRadar, not announced.
Integrated segment · YouTube · 2026
Nissan is listed among Lethal Crysis's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Back-of-shirt sponsor · Team · 2025
Back-of-shirt sponsor of Manchester City, 2025–present. Listed for the 2025–26 season.
Integrated segment · YouTube · Undated
Nissan is listed among Fitra Eri's YouTube sponsors by SponsorRadar, which reads brand deals off the videos themselves. Not announced by either side.
Campaigns
With the agency and talent where the trade press named them.
Integrated campaign · 21 Nov 2025 · Reported value AED 50,000
The last seasonal push of 2025 from the Nissan dealer for Dubai, Sharjah and the Northern Emirates, offering savings of up to AED 50,000 across the Magnite, Kicks, Altima, X-Trail, X-Terra, Pathfinder and Z lines, run through showrooms and dealer media and timed to year-end buying.
Launch · 14 Aug 2025
Launch film for the blacked-out Magnite Kuro, shot at Hanle in Ladakh, one of India's darkest places, so the SUV's silhouette and LED headlamps play against a star field. Frames black as a statement of identity under the 'Defy Ordinary' line; rolled out on social, YouTube, regional media, print, outdoor and cinema.
Agency: TBWA\India.
Sponsorship activation · 25 Oct 2023
Nissan United turned the customer's home icon on Zomato's rider-tracking map into a cricket stadium for the length of the World Cup, with match-specific content for each India game, timed to the festive launch of the Magnite Kuro and EZ-Shift.
Sponsorship activation · 2 Nov 2022
Radio and digital activation with BIG FM around Nissan's ICC Men's T20 World Cup 2022 sponsorship (Magnite as official car): BIG FM RJs reached out to RJs worldwide, listeners shared cricket stories for Nissan merchandise, and player-journey podcasts ran through the tournament.
Agencies
Credited on Nissan's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| TBWA\India | 1 campaign | 14 Aug 2025 |
Marketing leadership
As reported in the trade press, with the date and the article.
Against automotive peers
Confirmed deals only. The full automotive leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Nissan | 9 | 0 | 4 | Kabaddi, hockey, tennis and more | 21 Nov 2025 |
| Goodyear | 41 | 0 | 0 | Motorsport | 2003 |
| Pirelli | 38 | 3 | 0 | Motorsport | 2026 |
| Ford | 24 | 0 | 0 | Motorsport | 2023 |
| Shell | 19 | 1 | 3 | Motorsport | 2026 |
Where peers sponsor and Nissan doesn't
| Property | Peers on it |
|---|---|
| Web Summit Qatar | Shell |
| Yas Marina Circuit season | Pirelli |
Questions people ask
What does Nissan sponsor?
Nissan has 9 confirmed sponsorship properties on record, mostly in kabaddi, hockey, tennis and more, then football, including Yokohama F. Marinos, Bryan Adams So Happy It Hurts India Tour, Club Necaxa. The latest is dated 21 Nov 2025.
Which agency works on Nissan's campaigns?
Credited on Nissan campaigns: TBWA\India (1 campaign, latest 14 Aug 2025).
Does Nissan sponsor cricket?
Yes. Nissan has 1 confirmed cricket deal on record.
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