Nissan × ICC Men's Cricket World Cup, 2023
- Brand
- Nissan · Automotive
- Property
- ICC Men's Cricket World Cup · International Cricket Council
- Tier
- Official partner
- Date
- 2023
- Source
- ICC (via Internet Archive)
Listed under "PARTNERS" on the ICC Men's Cricket World Cup 2023 partner wall.
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Nissan's other deals
Integrated campaign · 21 Nov 2025 · Reported value AED 50,000
The last seasonal push of 2025 from the Nissan dealer for Dubai, Sharjah and the Northern Emirates, offering savings of up to AED 50,000 across the Magnite, Kicks, Altima, X-Trail, X-Terra, Pathfinder and Z lines, run through showrooms and dealer media and timed to year-end buying.
Launch · 14 Aug 2025
Launch film for the blacked-out Magnite Kuro, shot at Hanle in Ladakh, one of India's darkest places, so the SUV's silhouette and LED headlamps play against a star field. Frames black as a statement of identity under the 'Defy Ordinary' line; rolled out on social, YouTube, regional media, print, outdoor and cinema.
Agency: TBWA\India.
Official partner · Event · 2024
"Driven by" partner of the India leg.
Sponsorship activation · 25 Oct 2023
Nissan United turned the customer's home icon on Zomato's rider-tracking map into a cricket stadium for the length of the World Cup, with match-specific content for each India game, timed to the festive launch of the Magnite Kuro and EZ-Shift.
Sponsorship activation · 2 Nov 2022
Radio and digital activation with BIG FM around Nissan's ICC Men's T20 World Cup 2022 sponsorship (Magnite as official car): BIG FM RJs reached out to RJs worldwide, listeners shared cricket stories for Nissan merchandise, and player-journey podcasts ran through the tournament.
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