Tang Summer Break Bestie
Kids scanned a QR code on the Tang pack to build an animated summer friend from over a lakh combinations, then filmed activities with it and shared clips under #TangSummerBreakBestie. Actress Shruti Sheth fronted the campaign.
| Brand | Mondelez India |
|---|---|
| Agency | Bates India |
| Talent | Shruti Sheth |
| Channels | digital, social |
| Source | exchange4media |
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