#SurakshaBandhan
A Raksha Bandhan extension of Odomos's Dengue-Free India work, in which the repellent was infused into rakhis and handed out with free samples so the thread itself carried the protection.
| Brand | Dabur |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | on-ground |
| Source | MediaBrief |
More from Dabur
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Bathroom mein Odonil nahi, toh aapki badnaami ho rahi hogi kahinRegional · 31 Aug 2026 | Regional | – | 31 Aug 2026 |
| Aag Bujha DiDigital/social · 19 Aug 2026 | Digital/social | – | 19 Aug 2026 |
| Desh Ke LalDigital/social · 17 Aug 2026 | Digital/social | Kandid Kanvass | 17 Aug 2026 |
| Chaubey Ji / Chaabaatey RahoIntegrated campaign · 2026 | Integrated campaign | – | 2026 |
| #BlackForWhiteDigital/social · 2026 | Digital/social | – | 2026 |
| Dengue-Free India AI campaignDigital/social · 24 Sep 2025 | Digital/social | – | 24 Sep 2025 |
| Hair Washing Se Pehle, Dabur Amla Wali Oiling JiAd film · 23 Sep 2025 | Ad film | Ogilvy North | 23 Sep 2025 |
| Odonil nostalgia revival with Jasmin BhasinAd film · 30 Dec 2024 | Ad film | – | 30 Dec 2024 |