#KaroSafetySeDosti
A Friendship Day campaign run jointly with Royal Enfield promoting road-safety habits among riders, framed as a 'friendship with safety'.
| Brand | CEAT |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | social |
| Source | Adgully.com |
More from CEAT
| Campaign | Type | Agency | Date |
|---|---|---|---|
| T20 World Cup campaign with Zoya AkhtarFestive · 20 Feb 2026 | Festive | Ogilvy India | 20 Feb 2026 |
| SUV tyre campaign with Rohit Sharma, Shreyas Iyer and Shubman GillAd film · 31 Mar 2023 | Ad film | – | 31 Mar 2023 |
| 5-star energy efficiency campaign with Aamir KhanPurpose · 10 Dec 2022 | Purpose | – | 10 Dec 2022 |
| Don't be a dummyAd film · 29 Oct 2020 | Ad film | – | 29 Oct 2020 |