The Easiest Exam
A nationwide public-health push, live since October 2024, promoting breast self-examination through the microsite EasiestExam.com, a 'Hope & Healing' survivor podcast series and PAN-India print coverage; by May 2025 it had logged over 92 million video views and 164 million impressions.
| Brand | Zydus Lifesciences |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | social, digital, print |
| Source | Hindu BusinessLine |
More from Zydus Lifesciences
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Liver Ki SunoPurpose · 7 Aug 2026 | Purpose | TheSmallBigIdea | 7 Aug 2026 |