Syska
Syska sponsors 2 properties, mostly kabaddi, hockey, tennis and more, and has 4 campaigns on record.
6 of 6 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Back-of-shirt sponsor · Team · 2018
Back-of-shirt sponsor of U Mumba, 2018.
Back-of-shirt sponsor · Team · 2017
Back-of-shirt sponsor of Puneri Paltan, 2017.
Ambassadors
Talent named in Syska's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Rajkummar Rao | Past | 22 Aug 2022 | 31 Jul 2023 |
Campaigns
With the agency and talent where the trade press named them.
Integrated campaign · 31 Jul 2023
Syska signed Rajkummar Rao as the face of its LED and fan ranges and planned a TV-led campaign across GEC and news channels, amplified on high-traffic digital publishers, to run through the festive season up to New Year across metros and tier 2 and 3 towns.
Talent: Rajkummar Rao.
Digital/social · 29 May 2023
A series of short, snappy digital films by Design in which Rajkummar Rao pushes Syska's BLDC fan range, built for quick consumption on social and digital platforms.
Agency: By Design. Talent: Rajkummar Rao.
Digital/social · 5 Mar 2023
A Women's Day social campaign by Design for Syska's women's personal-care appliances, run as an Instagram grid of playful posts, web banners on 8 March and a contest built around decoding the names of Indian sporting champions.
Agency: By Design.
Ad film · 22 Aug 2022
Multi-film TV campaign launching Syska's BLDC fans in which Rajkummar Rao plays a double role in everyday household scenes about saving power and money, conceived by IBD India and aired on Hindi and regional-language channels with digital amplification.
Agency: IBD India. Talent: Rajkummar Rao.
Agencies
Credited on Syska's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| By Design | 2 campaigns | 29 May 2023 |
| IBD India | 1 campaign | 22 Aug 2022 |
Against energy & industrial peers
Confirmed deals only. The full energy & industrial leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Syska | 2 | 0 | 4 | Kabaddi, hockey, tennis and more | 31 Jul 2023 |
| Tata Group (corporate brand) | 7 | 4 | 0 | Cricket | 2026 |
| Vedanta | 6 | 6 | 3 | Running and fitness | 21 Mar 2026 |
| ADNOC | 7 | 7 | 1 | Motorsport | 29 Jul 2026 |
| Reliance Industries (Jio, Reliance Retail) | 8 | 5 | 2 | Business, tech and industry | 30 Mar 2026 |
Where peers sponsor and Syska doesn't
| Property | Peers on it |
|---|---|
| India Energy Week | Vedanta, ADNOC, Reliance Industries (Jio, Reliance Retail) |
| WAVES - World Audio Visual & Entertainment Summit | Tata Group (corporate brand), Reliance Industries (Jio, Reliance Retail) |
| Tata Mumbai Marathon | Tata Group (corporate brand), Vedanta |
| ADIPEC | ADNOC |
| Bengaluru Tech Summit | Reliance Industries (Jio, Reliance Retail) |
| MAMI Mumbai Film Festival | Reliance Industries (Jio, Reliance Retail) |
| Yas Marina Circuit season | ADNOC |
| Jashn-e-Rekhta | Vedanta |
Questions people ask
What does Syska sponsor?
Syska has 2 confirmed sponsorship properties on record, mostly in kabaddi, hockey, tennis and more, including U Mumba, Puneri Paltan. The latest is dated 31 Jul 2023.
Which agency works on Syska's campaigns?
Credited on Syska campaigns: By Design (2 campaigns, latest 29 May 2023); IBD India (1 campaign, latest 22 Aug 2022).
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