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ComedyYouTube / NetflixIndia

Who sponsors India's Got Latent

5 brands have sponsored India's Got Latent.

5Sponsors
1Season on record
4Categories
19 Jun 2026Latest deal
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The sponsors

Most seasons first. Tiers as printed by the organiser or reported in the trade press.

BrandCategoryTierSeasonsCheck
AI+ NovaConsumer electronicsPresenting sponsor2026
FlipkartE-commerce & retailAssociate sponsor2026
Parag Milk Foods (Gowardhan, Go)FoodAssociate sponsor2026
SnitchFashion & lifestyleProduct placement2026
XYXXFashion & lifestyleIntegrated segment2026
6 more brands listed but not confirmed on the source
BrandWhat the check foundSeasons
Bold Care2025
Spinny2025
Veeba2025
Chess.com
Disney+ Hotstar
Mamaearth

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Similar comedy properties

Every deal, with its source11 rows · what our check found on each source page
AI+ Nova

Presenting sponsor · YouTube · 19 Jun 2026

Powered-by sponsor on the season-two return. The pitch this time was that the brand gets folded into the joke rather than kept safely away from it.

Associate sponsor · YouTube · 19 Jun 2026

Protein partner on the season-two return. The pitch this time was that the brand gets folded into the joke rather than kept safely away from it.

Flipkart

Associate sponsor · YouTube · 19 Jun 2026

Quick delivery partner on the season-two return. The pitch this time was that the brand gets folded into the joke rather than kept safely away from it.

Snitch

Product placement · YouTube · 19 Jun 2026

Showrunner wardrobe on the season-two return. The pitch this time was that the brand gets folded into the joke rather than kept safely away from it.

XYXX

Integrated segment · YouTube · 2026

Had a 2026 sponsorship lined up and pulled out after the season-one controversy. Recorded here because a withdrawn deal is part of the map: it is what brand safety costs a creator IP.

6 more rows we could not confirm

The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.

Bold Care

Integrated segment · YouTube · 2025

Bold Care ran integrations on the first season. Those integrations resurfaced with the show's comeback rather than being bought again.

Spinny

Integrated segment · YouTube · 2025

Spinny ran integrations on the first season. Those integrations resurfaced with the show's comeback rather than being bought again.

Veeba

Integrated segment · YouTube · 2025

Veeba ran integrations on the first season. Those integrations resurfaced with the show's comeback rather than being bought again.

Chess.com

Integrated segment · YouTube · Undated

Chess.com is on Samay Raina's YouTube sponsor wall, carried in 20 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.

Mamaearth

Integrated segment · YouTube · Undated

Mamaearth is on Samay Raina's YouTube sponsor wall, carried in 3 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.

Disney+ Hotstar

Integrated segment · YouTube · Undated

Disney+ Hotstar is on Samay Raina's YouTube sponsor wall, carried in 2 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.