The Leela × Bryan Adams So Happy It Hurts India Tour, 2024
- Brand
- The Leela · Business services
- Property
- Bryan Adams So Happy It Hurts India Tour · EVA Live
- Tier
- Hospitality
- Date
- 2024
- Source
- Loudest
Hospitality partner of the India leg.
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The Leela's other deals
Launch · 10 Aug 2026
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Talent: Amaan Ali Bangash, Ayaan Ali Bangash.
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Talent: Sawai Padmanabh Singh.
Digital/social · 10 Nov 2025
The Leela unveiled a social-first film starring Princess Gauravi Kumari of Jaipur that reframes modern Indian royalty, showing heritage and individuality coexisting as she moves through spaces that echo the brand's own philosophy of contemporary Indian luxury.
Talent: Gauravi Kumari.
Festive · 28 Jul 2025
The Leela marked Independence Day with 'Echoes of India', a pan-India Independence Day celebration blending cultural storytelling and mindful hospitality across its properties as a tribute to the country.
Integrated campaign · 22 Nov 2024
The next phase of The Leela's tie-up with HH Sawai Padmanabh Singh of Jaipur, aimed at young affluent travellers who book for the experience. The Jaipur royal was styled against the group's palace properties to sell Indian heritage as something still lived in rather than preserved.
Talent: Sawai Padmanabh Singh.
Other · 23 Oct 2024
The Leela relaunched its wellness programme Aujasya around the values of energy, joy and vitality, signing cricketer Smriti Mandhana as 'Icon of India by The Leela' to embody the programme's active, balanced take on wellbeing for guests.
Talent: Smriti Mandhana.
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