Crafted for your Lifestyle
A 360-degree launch campaign led by a TVC for the Usha iChef air fryers, pitched at people who want to eat healthy but lack time to cook. The TV plan ran spots in morning and evening prime time from 1 June 2024.
| Brand | Usha |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | TV |
| Source | exchange4media |
More from Usha
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Designed with You in Mind (Onio fans)Launch · 26 Apr 2023 | Launch | – | 26 Apr 2023 |
| Shabaash Mithu co-branded TVCAd film · 1 Jul 2022 | Ad film | – | 1 Jul 2022 |