Young Soch
Santoor relaunched its Sandal and Turmeric soap as Santoor Orange with a 'Young Soch' repositioning built around the line 'kyon nahi' (why not), reasserting the brand's younger-looking-skin promise for a new generation of women.
| Brand | Santoor |
|---|---|
| Agency | Fortuity Communications |
| Talent | Not named |
| Channels | TV |
| Source | BestMediaInfo |
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