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Integrated campaignIndia17 Sep 2025

Banaiye Har Pal Classic

Pre-festive film for India Gate Classic narrated by Amitabh Bachchan: three stories about time slipping away with loved ones, set against rice aged two years; ran on TV and CTV, OTT (JioCinema, Hotstar, Zee5, SonyLiv, MX Player), YouTube and Meta, outdoor, cinema and in-store.

BrandIndia Gate
AgencyNot named
TalentAmitabh Bachchan
ChannelsTV, OTT, digital, OOH, cinema, in-store
SourceExchange4media

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