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Integrated campaignGulf6 Aug 2023

Subconscious Order

An in-app tool that noticed when a user had been scrolling the menu too long, then used the phone camera to track what the eye lingered on and turned that into a shortlist of local restaurants. It won Saudi Arabia's first Cannes Lions Grand Prix, for Creative Commerce, alongside a Dubai Lynx Grand Prix for mobile-led creativity.

BrandHungerStation
AgencyWunderman Thompson
TalentNot named
Channelsdigital, social
SourceCommunicate Online

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