Anti-Bacterial EXO dual-voice campaign
For its bio-enzyme Anti-Bacterial EXO range and entry into dishwash liquid, Jyothy ran one national message with two faces: Yami Gautam for the north, east and west and Keerthy Suresh for the south, with product demonstration kept ahead of celebrity storytelling on TV, digital and in retail.
| Brand | Exo |
|---|---|
| Agency | a simple agency |
| Talent | Yami Gautam, Keerthy Suresh |
| Channels | TV, digital, in-store |
| Source | MediaNews4U |
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| Brand | Campaign | Type | Agency | Date |
|---|---|---|---|---|
| Exo | Anti-Bacterial EXO Bio-Enzyme launchLaunch · 21 Jul 2026 | Launch | a simple agency | 21 Jul 2026 |
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| Campaign | Type | Agency | Date |
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| Anti-Bacterial EXO Bio-Enzyme launchLaunch · 21 Jul 2026 | Launch | a simple agency | 21 Jul 2026 |
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