Colgate Visible White Purple - The Beauty Secret
A campaign fronted by Kriti Sanon and cricketer Abhishek Sharma repositioning tooth whitening as a beauty essential rather than an oral-care step, built around Colgate Visible White Purple's colour-theory-based technology that neutralises yellow tones for a visibly whiter smile.
| Brand | Colgate-Palmolive India |
|---|---|
| Agency | Not named |
| Talent | Kriti Sanon, Abhishek Sharma |
| Channels | Not named |
| Source | MediaNews4U |
More from Colgate-Palmolive India
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Colgate Total x Rahul Dravid - The Hidden 1% EdgeSponsorship activation · 20 Feb 2026 | Sponsorship activation | – | 20 Feb 2026 |
| Colgate Visible White Purple with Kriti Sanon and Abhishek SharmaAd film · 13 Feb 2026 | Ad film | – | 13 Feb 2026 |
| Cavity-ProofAd film · 26 Aug 2025 | Ad film | – | 26 Aug 2025 |
| Change to Colgate TotalAd film · 10 Aug 2024 | Ad film | Team WPP @ CP | 10 Aug 2024 |
| Savour the FeelingIntegrated campaign · 29 Apr 2024 | Integrated campaign | – | 29 Apr 2024 |
