Cleartrip pe Bachao, Trip pe Udao!
Cleartrip moved its story away from discount claims and towards what the saving buys, showing urban travellers aged 18 to 40 holding back on small holiday indulgences and then saying yes to them. Built on the insight that people remember the splurge, not the discount.
| Brand | Flipkart |
|---|---|
| Agency | FCB Kinnect |
| Talent | Not named |
| Channels | Not named |
| Source | Adgully |
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