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Integrated campaignIndia17 Jan 2023

Hyper-local campaign in five cities

Bumble's push into Ahmedabad, Hyderabad, Kolkata, Chennai and Chandigarh: one film per city with local music and locations, plus OOH lines such as 'Coffees are better shared by-two. Date on Bumble.' and a sambar line for Chennai.

BrandBumble
AgencyNot named
TalentNot named
Channelsdigital, OOH
SourceMediaNews4U

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