Razorpay
Razorpay sponsors 2 properties, mostly business, tech and industry, and has 5 campaigns on record. 1 confirmed in 2026.
7 of 9 rows confirmed on their sourceHow we check
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Sponsorships
Season by season, then every row newest first with what our check found on its source.
Partner · Event · 2026
Listed under 'We Acknowledge Support of' on the summit site. No sponsorship tier is stated on the page.
Associate · Event · 2025
Associate Partner at the event; wording as printed on the official partner page.
2 more rows we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
Integrated segment · YouTube · 2026
Razorpay is on SeeKen's YouTube sponsor wall, carried in 2 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Integrated segment · YouTube · Undated
Razorpay is on JalRaj's YouTube sponsor wall, carried in 11 videos. SponsorRadar reads brand deals off the videos themselves; the wall names the brand but not which video, so no video is cited. Not announced by either side.
Ambassadors
Talent named in Razorpay's campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Shashank Mehta | Past | 25 May 2022 | 25 May 2022 |
Campaigns
With the agency and talent where the trade press named them.
Purpose · 19 Nov 2025
A cross-border payments campaign conceptualised in-house, spotlighting the hidden fees, slow settlements and complex compliance that Indian exporters, SaaS firms, agencies and freelancers face when receiving international payments.
Sports · 16 Jul 2025
Razorpay turned its prime-time IPL ad inventory over to 37 startup founders, running sleek black-and-white films voiced by the entrepreneurs themselves telling their own stories with no Razorpay product pitch, as a B2B brand-building play during the tournament.
Purpose · 24 Jan 2024
A digital ad campaign starring Gulshan Grover and Urvashi Dholakia in two scenarios about online-purchase scams, made to build customer awareness of risk and safety measures for secure digital payments.
Agency: Tilt Brand Solutions. Talent: Gulshan Grover, Urvashi Dholakia.
Ad film · 10 Nov 2023
A brand film released on National Entrepreneurs Day honouring the triumphs and struggles of founders, from a business's first idea through obstacles to eventual outcome, as a tribute to entrepreneurial self-belief.
Integrated campaign · 25 May 2022
Six startup founders talk on camera about the month-end grind of salary runs, PF and compliance paperwork, to sell RazorpayX Payroll to other founders. Phase one was a 60-second film with Shashank Mehta of The Whole Truth Foods; phase two ran in print across 11 cities including Bengaluru, Mumbai, Delhi, Chennai and Hyderabad. The founders shot their parts on goodwill.
Agency: Talented. Talent: Shashank Mehta, Ankur Warikoo, Ragini Das, Awais Ahmed, Sanskriti Dawle, Siddharth Maheshwari.
Agencies
Credited on Razorpay's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| Tilt Brand Solutions | 1 campaign | 24 Jan 2024 |
| Talented | 1 campaign | 25 May 2022 |
Against payments & fintech peers
Confirmed deals only. The full payments & fintech leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| Razorpay | 2 | 1 | 5 | Business, tech and industry | 2026 |
| NPCI (RuPay, UPI, BHIM) | 10 | 8 | 5 | Music | 24 Aug 2026 |
| Mastercard India | 8 | 4 | 4 | Comedy | 3 Jul 2026 |
| Visa | 2 | 3 | 4 | Business, tech and industry | 4 Jun 2026 |
| PhonePe | 5 | 5 | 2 | Business, tech and industry | 6 Mar 2026 |
Where peers sponsor and Razorpay doesn't
| Property | Peers on it |
|---|---|
| Kaun Banega Crorepati season 18 | NPCI (RuPay, UPI, BHIM), PhonePe |
| Kaun Banega Crorepati season 17 | NPCI (RuPay, UPI, BHIM) |
| Dubai Airshow | Mastercard India |
| ICC Men's Cricket World Cup | Mastercard India |
| Mumbai Indians | Mastercard India |
| Lollapalooza India | NPCI (RuPay, UPI, BHIM) |
| Prime Volleyball League | NPCI (RuPay, UPI, BHIM) |
| Kerala Blasters | PhonePe |
Questions people ask
What does Razorpay sponsor?
Razorpay has 2 confirmed sponsorship properties on record, mostly in business, tech and industry, including Bengaluru Tech Summit, Global Fintech Fest. The latest is dated 2026.
Which agency works on Razorpay's campaigns?
Credited on Razorpay campaigns: Tilt Brand Solutions (1 campaign, latest 24 Jan 2024); Talented (1 campaign, latest 25 May 2022).
Know when Razorpay signs something new
One email when Razorpay or a payments & fintech rival signs a sponsorship, an ambassador or a campaign.
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