McDowell's
McDowell's sponsors 6 properties, mostly football, then cricket, and has 1 campaign on record.
9 of 10 rows on this page confirmed on their sourceHow we check
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More from United Spirits (Diageo India)
McDowell's is a United Spirits (Diageo India) brand. The company and its other brands, each on its own page with its own deals.
| Brand | Properties | 2026 deals | Campaigns | Latest |
|---|---|---|---|---|
| United Spirits (Diageo India) · company, all its brands | 15 | 3 | 2 | 2026 |
| Johnnie Walker | 4 | 2 | 1 | 2026 |
| Black & White Ginger Ale | 2 | 0 | 0 | 2025 |
| Black Dog | 2 | 1 | 0 | 2026 |
| Royal Challenge American Pride Soda | 1 | 0 | 0 | 2025 |
Ads running in India
None found in India on 6 Nov 2026.
Sponsorships
Season by season, then every row newest first with what our check found on its source.
Presenting · Event · 2024
"first-time co-presenting partner The House of McDowell's Soda"; Diageo India brand that replaced Bacardi after a decade.
Shirt sponsor · Team · 2018
Front-of-shirt sponsor of Shillong Lajong, 2018–2019.
Shirt sponsor · Team · 2017
Front-of-shirt sponsor of NorthEast United, 2017–2019.
Sleeve sponsor · Team · 2016
Sleeve sponsor of NorthEast United, 2016–2020.
Shirt sponsor · Team · 2011
Front-of-shirt sponsor of Royal Challengers Bengaluru, 2011–2014.
Back-of-shirt sponsor · Team · 2008
Back-of-shirt sponsor of Royal Challengers Bengaluru, 2008–2011.
Shirt sponsor · Team · 1996
Front-of-shirt sponsor of Mohun Bagan Super Giant, 1996–2015.
Shirt sponsor · Team · 1994
Front-of-shirt sponsor of East Bengal, 1994–1995.
1 more row we could not confirm
The source does not name the brand, names it without saying it sponsored, or could not be loaded and is not trade press or an official page. Not counted anywhere on this page.
Ambassadors
Talent named in McDowell's' campaigns. Current means seen in a campaign since April 2025. From campaign credits, not contracts.
| Name | Status | First seen | Latest campaign |
|---|---|---|---|
| Kartik Aaryan | Current | 9 Oct 2025 | 9 Oct 2025 |
Campaigns
With the agency and talent where the trade press named them.
Digital/social · 9 Oct 2025
A follow-up to House of McDowell's Soda's ongoing Kartik Aaryan-fronted friendship platform, exploring memorable first experiences shared with friends across social media, out-of-home and shopper touchpoints.
Talent: Kartik Aaryan.
Questions people ask
What does McDowell's sponsor?
McDowell's has 6 confirmed sponsorship properties on record, mostly in football, then cricket, including NH7 Weekender, Shillong Lajong, NorthEast United. The latest is dated 2024.
Who are McDowell's' brand ambassadors in 2026?
Campaigns since April 2025 feature Kartik Aaryan. This comes from campaign credits in the trade press, not from endorsement contracts.
Does McDowell's sponsor cricket?
Yes. McDowell's has 2 confirmed cricket deals on record.
Know when McDowell's signs something new
One email when McDowell's or an alcohol rival signs a sponsorship, an ambassador or a campaign.
Work at McDowell's? Claim this page
Correct it and add what is missing. Anyone can report an error; we fix confirmed errors within 7 days.
From monumentum.in/brand/mcdowells, by C4E. Every row is dated, links its public source and shows what our check found; how we check: monumentum.in/how-we-check.