CNBC
CNBC sponsors 5 properties, mostly motorsport.
5Properties sponsored
1Passion point
2018Latest deal
5 of 5 rows confirmed on their sourceHow we check
See how CNBC compares with Netflix and Ground NewsA 20-minute teardown with Saurabh Garg, C4E: where your category spends, what is crowded, what is open.Ask for a teardownClose
Sponsorships
Season by season, then every row newest first with what our check found on its source.
Against media & entertainment peers
Confirmed deals only. The full media & entertainment leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| CNBC | 5 | 0 | 0 | Motorsport | 2018 |
| Netflix | 42 | 25 | 3 | Creators and podcasts | 7 Sep 2026 |
| Ground News | 19 | 14 | 0 | Creators and podcasts | 27 Aug 2026 |
| Disney+ | 13 | 10 | 0 | Creators and podcasts | 3 Sep 2026 |
| PAVE Studios | 10 | 8 | 0 | Creators and podcasts | 7 Sep 2026 |
Where peers sponsor and CNBC doesn't
| Property | Peers on it |
|---|---|
| International Film Festival of India (IFFI), Goa | Netflix |
| Comic Con India | Disney+ |
| WAVES - World Audio Visual & Entertainment Summit | Netflix |
| 1 Billion Followers Summit | Disney+ |
Questions people ask
What does CNBC sponsor?
CNBC has 5 confirmed sponsorship properties on record, mostly in motorsport, including McLaren, Sauber, Lotus. The latest is dated 2018.
Follow
Know when CNBC signs something new
One email when CNBC or a media & entertainment rival signs a sponsorship, an ambassador or a campaign.
Work at CNBC? Claim this page
Correct it and add what is missing. Anyone can report an error; we fix confirmed errors within 7 days.









