BlueStone
BlueStone has 2 campaigns on record and no confirmed sponsorships yet.
2 of 2 rows confirmed on their sourceHow we check
See how BlueStone compares with Titan and Lux IndustriesA 20-minute teardown with Saurabh Garg, C4E: where your category spends, what is crowded, what is open.Ask for a teardownClose
Campaigns
With the agency and talent where the trade press named them.
Festive · 13 Feb 2024
A Valentine's Day social-media campaign built around Y2K nostalgia (flip phones, cassettes, skateboards), following a couple's relationship through small romantic gestures rather than grand ones, fronted with lifestyle influencer Noopur and Instagram giveaways.
Talent: Noopur.
Festive · 6 Feb 2023
A watch-jewellery TVC first launched at Diwali and relaunched for Valentine's Day 2023, spotlighting small everyday gestures over grand romantic statements; the brand credited it with a 20% lift in brand awareness and a 33% boost in consideration.
Agency: Manja.
Agencies
Credited on BlueStone's campaigns, latest first. Roles (creative, media, PR) are not recorded yet.
| MANJA | 1 campaign | 6 Feb 2023 |
Marketing leadership
As reported in the trade press, with the date and the article.
Against fashion & lifestyle peers
Confirmed deals only. The full fashion & lifestyle leaderboard.
| Brand | Properties | 2026 deals | Campaigns | Main passion point | Latest |
|---|---|---|---|---|---|
| BlueStone | 0 | 0 | 2 | – | 13 Feb 2024 |
| Titan | 0 | 10 | 17 | – | 1 Sep 2026 |
| Lux Industries | 4 | 3 | 8 | Business, tech and industry | 16 Apr 2026 |
| Skechers | 3 | 1 | 7 | Football | 16 Apr 2026 |
| Levi's India | 3 | 2 | 5 | Music | 2 Sep 2026 |
Where peers sponsor and BlueStone doesn't
| Property | Peers on it |
|---|---|
| Global Fintech Fest | Lux Industries |
| Jaipur Pink Panthers | Lux Industries |
| Punjab Kings | Lux Industries |
| Mohun Bagan Super Giant | Skechers |
| Mumbai Indians | Skechers |
| Lollapalooza India | Levi's India |
| Special Ops 2 | Lux Industries |
| Diljit Dosanjh Dil-Luminati India Tour | Levi's India |
Questions people ask
Which agency works on BlueStone's campaigns?
Credited on BlueStone campaigns: MANJA (1 campaign, latest 6 Feb 2023).
Know when BlueStone signs something new
One email when BlueStone or a fashion & lifestyle rival signs a sponsorship, an ambassador or a campaign.
Work at BlueStone? Claim this page
Correct it and add what is missing. Anyone can report an error; we fix confirmed errors within 7 days.