Kansai Nerolac Paints × Chennai Express, 2013
- Brand
- Kansai Nerolac Paints · Home & building
- Property
- Chennai Express
- Tier
- Co-branded campaign
- Date
- 2013
- Source
- Business of Cinema
Nerolac cut an ad film with Shah Rukh Khan built on Chennai Express footage set to the song 'Titli', with Khan calling back to the brand's own umbrella ad.
Credits
No credits yet. The brand, agency and organiser people who made this deal can add theirs; credits appear once confirmed from a work email.
Worked on this deal? Add your credit
Kansai Nerolac Paints's other deals
Experiential · 17 Apr 2026
The brand flew a painted panel of its Excel Everlast 20 exterior paint to roughly 86,000 feet and back, filming a real stratospheric endurance test rather than a simulation to back the range's 20-year warranty claim.
Agency: FCB Ulka.
Digital/social · 22 Dec 2025
Two fully AI-generated 30-second Hinglish films, built around a penguin and a polar bear, that dramatise the heat-reflective claim of the Perma NoHeat exterior coating. Rolled out on Instagram, Facebook and YouTube with region-specific cuts.
Agency: Rediffusion.
Ad film · 20 Sep 2025
The decades-old Ghar Ki Raunak jingle brought back with one word changed, fronted by Ranveer Singh, on the insight that families under one roof now sit apart behind doors and screens. Directed by Karan Kapadia for Mangata Films.
Agency: FCB Ulka. Talent: Ranveer Singh.
Follow Kansai Nerolac Paints
One email when Kansai Nerolac Paints signs something new.
