HDFC ERGO × Jashn-e-Rekhta, 2025
- Brand
- HDFC ERGO · Banking & finance
- Property
- Jashn-e-Rekhta · Rekhta Foundation
- Tier
- Partner
- Date
- 2025
- Source
- Jashn-e-Rekhta
Supporting Partner
Credits
No credits yet. The brand, agency and organiser people who made this deal can add theirs; credits appear once confirmed from a work email.
Worked on this deal? Add your credit
HDFC ERGO's other deals
Digital/social · 24 Jan 2026
Launch film with matchmaker Sima Taparia arguing that couples should talk about medical history, fitness and health insurance before marriage, positioning the policy as a mutual promise. Released on the insurer's social and digital channels with a national print ad carrying a QR code.
Talent: Sima Taparia.
Other · 26 Sep 2025
Three-year out-of-home domination of Mumbai's Airport Road Metro Station and the bus shelters around it, planned and executed by Posterscope India so the brand becomes a daily fixture for office-going commuters.
Purpose · 18 Jan 2025
Week-long National Road Safety Week campaign against speeding, phone use and distracted driving, with car danglers carrying safety messages handed out at the insurer's cashless network garages. Continues a line of road-safety work going back to #TakeItEasyOnRoads (2015) and #DoNotDisturb (2018).
Festive · 30 Oct 2024
Diwali film reminding families who pray for prosperity to also protect their homes, cars, pets and loved ones with insurance. Created with BBH India and run on YouTube and Instagram.
Agency: BBH India.
Follow HDFC ERGO
One email when HDFC ERGO signs something new.

