H&M × Lollapalooza India, 2025
- Brand
- H&M · Fashion & lifestyle
- Property
- Lollapalooza India · BookMyShow Live
- Tier
- Partner
- Date
- 2025
- Source
- Passionate In Marketing
Festival sponsor; first year of the official merchandise tie-up.
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H&M's other deals
Sponsorship activation · 8 Jan 2026
A festival collection for H&M's second year as a Lollapalooza India sponsor, fronted by teen band OutStation. The drop had separate men's and women's capsules plus a LinkedIn Park merch capsule built as a pun on the festival's audience.
Talent: OutStation.
Partner · Event · 2026
"has launched its official Lollapalooza India 2026 merchandise collection, marking the brand's second year as the festival sponsor".
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