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Production houseIndia

Vinod Chopra Films

Behind 2 shows and events with 3 confirmed sponsorships on Monumentum.

Shows and events

PropertyTypeConfirmed sponsors
3 IdiotsFilm2
PKFilm1

Deals

Newest first, with what our re-check found on each source.

Disney+→PK

Licensing · Film · 13 Dec 2014

Disney India's Indiagames made the official PK mobile game for feature phones and smartphones on Google Play, iOS and Windows: an endless runner in which the player takes Aamir Khan's avatars from the film through Delhi by-lanes and desert railway tracks, collecting paans and dodging cows, buses, Delhi trains and rickshaws. Launched at the Reliance Digital store in Juhu with Aamir Khan, Anushka Sharma, Rajkumar Hirani and Vidhu Vinod Chopra.

Emami→3 Idiots

Co-branded campaign · Film · 2010

Emami had Rajkumar Hirani direct a 55-second Boroplus Prickly Heat Powder film that rebuilt the 'All izz well' gag: Kareena Kapoor, playing a teacher, asks her class for the signature step and the children scratch their shoulders instead, until the powder turns it back into 'Ab all izz well' with the hands moved from heart to shoulder. Produced by Canvas Films with Shreya Ghoshal on the theme song.

Reliance Life Insurance→3 Idiots

Co-branded campaign · Film · 2010

Times OOH built a week-long Reliance Life Insurance outdoor campaign off the film, running 'Jab Reliance Life Insurance hain saath, all is well' on Mumbai's Patel Bridge - the first movie-led promotion on that site. Times Innovative Media MD Sunder Hemrajani set out the buy.

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