Stayin' On Yas and Toy Talks
A staycation push run through the travel-restricted summer, paired with a Kids Go Free offer and a seven-part Toy Talks video series that used children's toys as spokespeople asking for a holiday of their own. It ran alongside the first Kevin Hart Chief Island Officer partnership.
| Brand | Yas Island |
|---|---|
| Agency | Not named |
| Talent | Kevin Hart |
| Channels | digital, social |
| Source | Communicate Online |
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