Disney theme park resort reveal on Yas Island
Miral and The Walt Disney Company announced the first Disney theme park resort in the Middle East and Africa in a secrecy-bound reveal planned in fifteen days, going from the unveiling to a global rollout in forty minutes across creative, media, communications and PR.
| Brand | Yas Island |
|---|---|
| Agency | Momentum Dubai |
| Talent | Not named |
| Channels | digital, social, on-ground |
| Source | Communicate Online |
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