Miral new brand identity
Miral replaced its old mark with a three-line logo standing for people, community and environment, and folded its operating arms into one house of brands, renaming Experience Hub as Miral Destinations and Farah Experiences as Miral Experiences alongside Yas Asset Management.
| Brand | Yas Island |
|---|---|
| Agency | Not named |
| Talent | Not named |
| Channels | digital |
| Source | Khaleej Times |
More from Yas Island
| Campaign | Type | Agency | Date |
|---|---|---|---|
| Kryptonite Collider cinema takeoverExperiential · 1 Sep 2026 | Experiential | Momentum Worldwide | 1 Sep 2026 |
| The Answer is YasIntegrated campaign · 20 Jun 2026 | Integrated campaign | – | 20 Jun 2026 |
| A Whole New World AwaitsIntegrated campaign · 27 May 2025 | Integrated campaign | Momentum Dubai | 27 May 2025 |
| Disney theme park resort reveal on Yas IslandIntegrated campaign · 26 May 2025 | Integrated campaign | Momentum Dubai | 26 May 2025 |
| Campaign JoyIntegrated campaign · 16 May 2025 | Integrated campaign | Truant | 16 May 2025 |
| Zindagi Ko Yas BolAd film · 27 Mar 2025 | Ad film | – | 27 Mar 2025 |
| Summer anthem with Miami bandAd film · 13 Jun 2023 | Ad film | – | 13 Jun 2023 |
| Jason Momoa, Chief Island Officer (#LiveItUpLikeMomoa)Ad film · 11 May 2023 | Ad film | – | 11 May 2023 |
