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Digital/socialIndia1 Sep 2022

#KhaanePeKehna

A month-long Dhara campaign under its 'Zara Sa Badlaav' positioning, led by a digital film about making hard parent-child conversations easier over a meal, starting with Dhara Lite n Fine soyabean oil and spread to OTT, print, radio and outdoor.

BrandMother Dairy
AgencyDDB Mudra North
TalentNot named
Channelssocial, OTT, print, radio, OOH
SourceMediaNews4U

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