Back to College: #DiscoverYourPassion
The college leg of 'Yeh Hai Padhai 2.0' pitched PCs as the way students turn hobbies into careers, with a film on OTT and social in three languages and a second phase where Cyrus Broacha and Cyrus Sahukar worked with micro-influencers.
| Brand | Dell |
|---|---|
| Agency | VMLY&R |
| Talent | Cyrus Broacha, Cyrus Sahukar |
| Channels | digital, social, OTT, on-ground |
| Source | MediaNews4U |
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